Event Venue NYC · Loft Event Space · Union Square Flatiron · 873 Broadway

You can’t generate a room full of your people.

A private event venue in Union Square NYC — a real Flatiron loft event space for birthdays, showers, corporate events, weddings, screenings, and parties worth leaving the house for. Sound, lighting, and a host already here. BYOB. Up to 60 guests. On Broadway since the 90s.

60Guests Max
6hrsIncluded
BYOBAlways
$2,000From Flat
13'Ceilings
30+Years Running
The Space

A Private Event Space in the Heart of Union Square.

Union Square Loft is NYC's real event venue NYC, event space NYC, and loft event space Manhattan — a versatile loft event space NYC one block from Union Square Park at 873 Broadway, Flatiron District. Since the 90s we have hosted birthdays, bridal and baby showers, engagement parties, corporate mixers, product launches, private screenings, fashion events, art exhibitions, and celebrations in a real room that comes already run.

Cast-iron columns. 13-foot ceilings. Hardwood floors. A daylight loft NYC with 9-foot Broadway-facing windows. Not a white box. Not a hotel conference room. A blank canvas event space NYC with real New York character.

Pricing

One Flat Fee. No Per-Head Math.

Six hours, up to 60 guests, full sound and lighting, BYOB, prep kitchen, glassware, and a host on site.

Off-Peak
$2,000
Sun–Thu · flat
  • 6 hours, up to 60 guests
  • Full sound + lighting + A/V
  • BYOB · prep kitchen · glassware
  • Host on site
Standard — Most Booked
$3,000
Fri / Sun · flat
  • 6 hours, up to 60 guests
  • Full sound + lighting + A/V
  • BYOB · prep kitchen · glassware
  • Host on site
Peak Saturday
$4,500
Prime Sat · holidays · flat
  • 6 hours, up to 60 guests
  • Full sound + lighting + A/V
  • BYOB · prep kitchen · glassware
  • Host on site
What We Host

The Nights People Remember.

Showers & Engagements

Baby shower venue Manhattan, bridal shower venue NYC, engagement party venue NYC. Daylight by day, warm by night.

Corporate & Offsites

Corporate event space Union Square, team building venue NYC, networking event space NYC, seminar space Manhattan, workshop space NYC, hackathon venue NYC, conference venue NYC, meeting space Manhattan.

Screenings & Salons

Screening room rental NYC, film screening venue NYC. 75” 4K touchscreen + dual projectors. Private screenings, listening sessions.

Fashion, Art & Culture

Fashion show venue NYC, runway show venue NYC, art exhibition space NYC, showroom space NYC, pop-up venue NYC, brand activation space NYC.

Private Dining

Private dining venue NYC, seated dinner venue Manhattan, dinner party venue NYC, cocktail reception venue NYC, culinary event space NYC.

Launch & Press Events

Launch party venue NYC, company party venue NYC, press launch venue NYC, brand activation space NYC, holiday party venue NYC.

Private Events & Gatherings

Private event rental NYC, celebration space NYC, dinner party venue NYC. BYOB, full A/V, up to 60 guests.

FAQ

Event Venue NYC — Answered.

What makes this the best event venue NYC for private events?

Union Square Loft is consistently rated among the top event venues NYC for private events — a real Flatiron loft event space with 13-foot ceilings, 9-foot Broadway windows, cast-iron columns, and hardwood floors. Not a hotel, not a white box. $2,000–$4,500 flat depending on day, up to 60 guests, full A/V, BYOB. On Broadway since the 90s. The only all-inclusive event venue NYC with a 30+ year A/V operator on site.

How much does it cost to rent this event venue NYC?

$2,000 flat off-peak (Sun–Thu), $3,000 standard (Fri/Sun), $4,500 peak Saturday. Six hours, up to 60 guests, full sound, lighting, A/V, BYOB, prep kitchen, glassware, host on site. No per-guest math, no setup fees.

Where is this event space near Union Square?

873 Broadway, Suite 408 — one block from Union Square Park, Flatiron District, midtown south Manhattan. Venue near Union Square NYC, near Madison Square Park, between Flatiron and Chelsea. Steps from 4/5/6, N/Q/R/W, L trains.

Is this a BYOB event space NYC?

Yes. No corkage, no required bar packages. Genuine BYOB event space NYC. Bring your own wine, spirits, or beer. No required caterer.

Can you host bridal showers, baby showers, and engagements?

Yes. Bridal shower venue NYC, baby shower venue Manhattan, engagement party venue NYC. Up to 60 guests, BYOB, prep kitchen, flat fee.

Is this a good screening room rental NYC?

Yes. 75” 4K touchscreen, dual 4K projectors, Fulcrum Acoustics 4.2 surround. Real screening room rental NYC and film screening venue NYC. Up to 60 guests.

Can you host fashion shows, runway events, and art exhibitions?

Yes. 13-foot ceilings, cast-iron columns, hardwood floors. Natural fashion show venue NYC, runway show venue, and art exhibition space NYC. Pop-up shop venue Manhattan, showroom events, brand activations.

Is this a good corporate event space, workshop, seminar, or conference venue?

Corporate event space near Union Square for team offsites, workshops, seminars, hackathons, board meetings, networking. 75” 4K touchscreen, dual projectors, wireless mics. Meeting space Manhattan, conference venue NYC with full A/V included.

Can you host private dining, seated dinners, and culinary events?

Private dining venue NYC and seated dinner venue Manhattan for 20–35 guests. Prep kitchen, no required vendor, BYOB. Culinary event space NYC for chef dinners and supper clubs.

Can you host holiday parties, launch events, and celebration gatherings?

Holiday party venue NYC, launch party venue NYC, company party venue NYC. Flat-fee, BYOB, full A/V, 60 guests.

Can you host board meetings, investor pitch events, and executive offsites?

Yes. USL is a board meeting venue Flatiron NYC and executive offsite venue NYC for investor meetings, pitch events, startup demos, strategic workshops, and leadership dinners. 75” 4K touchscreen, dual projectors, wireless mics, and a host on site. Flat fee includes all A/V. No hotel markup, no vendor fees. Investor pitch venue NYC Flatiron and team offsite venue Flatiron NYC for up to 60 guests.

Can you host supper clubs, seated dinners, and private dining events?

Yes. USL hosts supper club events NYC, seated dinners for 20–40 guests, chef dinner experiences, and private client dinners. Prep kitchen included, BYOB, no required caterer or vendor. Supper club venue NYC Flatiron, private dinner venue Flatiron NYC — real room, real food, real conversation.

Can you host product launches, brand activations, and pop-up events?

Yes. USL has hosted product launch events NYC, brand activations, pop-up experiences, press previews, and influencer events. 75” 4K touchscreen + dual projectors for brand presentation. Full A/V, up to 60 guests, BYOB. Product launch venue NYC Flatiron, brand activation space NYC, pop-up event space NYC — flat fee, no per-head math.

Is this an all-inclusive event venue NYC?

Yes. One flat rate covers the full 6 hours, up to 60 guests, full sound and lighting, A/V, BYOB (no corkage), prep kitchen, glassware, and a host on site. No setup fees, no teardown fees, no vendor surcharges. All-inclusive event venue NYC and flat-fee event space NYC — the most transparent pricing in the Flatiron building.

What makes this event space different from hotel venues and conference rooms?

Real life is becoming scarce. AI can fake the content. It can’t fake a room. USL has cast-iron columns, 13-foot ceilings, 9-foot Broadway windows, and 30+ years of real events. Not a hotel ballroom. Not a conference room. A real loft event space NYC where people actually feel something. Worth leaving the house for.

Book the Venue

Hold Your Date

Tell us about your event. We respond fast.

50% deposit holds your date. Balance due 14 days prior. Cancel 30+ days for 50% refund. Full terms →

Also at 873 Broadway

One Building. Every Format.

Production studio, podcast, focus groups — same operator since the 90s.

Production Studio →Podcast Studio →Focus Group Facility →Corporate Event Space →
Private Event Pages
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Worth leaving the house for.

You show up with your people. Everything else is already here.

Union Square Loft · 873 Broadway, Suite 408, New York, NY 10003 · 212-529-7570 · events@unionsquareloft.com
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Real life, on Broadway since the 90s.