All-inclusive production studio, event venue, and podcast recording — with 30 years of A/V expertise built into every session. Walk in with an idea, walk out with a vision.
What one day is a full-service production set, the next is an elegant cocktail reception, and the day after, a professional podcast recording. The space transforms to match your vision — and every booking includes our full inventory of furniture, professional lighting, and Fulcrum Acoustics sound.
Production
Photo, video, film, commercials, content creation, and castings. Full gear included.
A flexible blank canvas loft enhanced with professional gear and production accessories. Perfect for commercials, photo shoots, fashion editorials, music videos, content creation, castings, and documentary interviews.
All furniture, lighting, and sound included with every booking. Sony FX6 cinema camera available when hiring Carlos Montoya as in-house operator.
Adjoining prep kitchen. Freight elevator access. Need bigger? We partner with neighboring spaces for productions up to 1,500+ people.
All furniture, professional lighting, and sound equipment included with every booking. No rental markups, no surprise charges. Production teams bring their own cameras — or hire Carlos with the in-house Sony FX6.
Sound
5 Fulcrum Acoustics Speakers (4.2 surround)
2 Shure SM-58 Microphones
2 Sennheiser MKE600 Shotgun + boom
3 DJI Wireless Mic Kits (6 mics total)
2 Rode PODMIC USB/XLR
Soundcraft UI24R 24-track Mixer
Shure Boundary & Cathedral mics
Lighting
2 Luxli RGBAW LED panels
3 Ikan bi-color LED panels
3 Colbor CL220R COB LEDs
Barn doors, softboxes, umbrellas
6 C-stands with arms & knuckles
2 Bogen light booms 8'
V-flats, bounce boards, scrims
Set & Furniture
12' grey seamless backdrop
8'×8' diffuser scrim w/frame
Blackout curtains or 9' window natural light
75" 4K touchscreen
2 projectors + projection mapping
Green screen capability
Seating for 50, flexible table configs
Sony FX6 Cinema Camera — available when hiring Carlos Montoya as in-house camera operator. Contact for details.
Production Rooftop
Manhattan Skyline. Your Backdrop.
7,000+ sq ft production rooftop available exclusively for film and photo shoots. Street-level freight elevator access. By appointment only.
Host a memorable cocktail reception, an inspired product launch, a private dinner, or a sports event viewing party on our 75" 4K touchscreen. 13-foot ceilings and warm hardwood floors combined with customizable in-house A/V support.
Centrally located in the Flatiron District, one block from Union Square Park. Adjoining prep kitchen with dishwasher, refrigerator, and ice maker — ideal for catered events including intimate weddings.
Professional podcast recording with everything you need — 3 DJI wireless mic kits (6 mics), 2 Rode Podmics, 2 SM58s, 2 shotgun mics, Shure boundary mics, Soundcraft UI24R 24-track mixer, and Fulcrum Acoustics monitoring.
A/V tech support from Carlos Montoya — 30+ years making audio sound flawless. Comfortable seating, prep kitchen access, and the kind of acoustics your audience can hear.
A drop-down wall with a 15-foot one-way mirror divides the room into observation and research areas. An upstairs mezzanine provides additional client viewing with video monitoring. We've been powering focus groups, ethnographic studies, and qualitative research for NYC's top firms for over 30 years.
Flexible seating configurations, prep kitchen for catering, full A/V recording capability. Carlos Montoya has designed and operated focus group A/V installations since 1992.
A legacy of mid-20th century pioneering American photojournalist Addie Passen, Union Square Loft has evolved from the romance novel reference photography and movie poster studio of yesterday to a versatile, tech-customizable production and event space of today.
Emerging from the creative arts of 1990s Downtown Manhattan with our 1994 incarnation as LexPark Studio, we've helped artists and culture makers bring their vision to life for over thirty years.
Led by Carlos Montoya — A/V specialist since 1992 and former TEDx Bushwick executive producer — Carlos and his team lean on decades of experience enhancing events and projects with technical expertise in the audiovisual fields. Mentored by both Addie Passen and Jim Wilson of The Mr. Bill Show, every session benefits from someone who has lived at the intersection of art, production, and community for 30 years.
What Our Clients Say
Trusted by NYC's Creative Community
The positive, high energy environment in Union Square Loft is the ideal when conducting proper market research services. Carlos Montoya creates a unique, one of a kind experience for all his clients that can't be found or replicated anywhere else. Whenever anyone asks me for a referral, the first person I recommend is always Carlos Montoya.
— Yelp Review, Market Research Client
Definitely an ideal destination for your next research project. The team is very professional and responsive, and the space is extremely versatile. Great value compared to traditional market research facilities.
— QRCA Member Review
We've used Union Square Loft for multiple productions and it's become our go-to for clients looking for a professional, fully equipped space. The gear is top-notch and Carlos makes sure everything runs smoothly.
— Dramatic Resources
The real market research facility vibe with professional A/V support. We ran a series of focus groups here and everything was seamless — the one-way mirror, the catering setup, the tech. Highly recommend.
— Pomegranate Research
Absolutely wonderful space. We hosted a knit/crochet meetup and the venue was perfect — warm, inviting, and the team made us feel right at home. Will definitely be back.
— Jayne Charneski
Used Union Square Loft for a corporate event. The sound system is incredible and the lighting completely transformed the space. Everything was included — no surprise charges. Carlos and his team are pros.
— J.S., Brooklyn
Amazing space for podcasting. The mics and sound system are studio-quality, and Carlos knows audio inside and out. Our episodes recorded here sound noticeably better than anywhere else we've recorded.
— Leo K.
Since 1994, Union Square Loft has been our go-to space for events and research. The location is unbeatable, the equipment is always current, and Carlos genuinely cares about every project that comes through the door.
— Jewell Washington
Get In Touch
Your Next Project Starts Here
Whether you're planning a production, an event, or a podcast session — call us directly or fill out the form. Carlos responds personally within 24 hours.
