An intimate Flatiron loft for up to 60 — with Fulcrum Acoustics surround, full lighting, a 75″ 4K touchscreen, and a TEDx-level A/V producer on site. All included in one transparent rate. No projector rental, no AV contractor, no hidden fees.
Plan Your EventCall 212-529-7570Union Square Loft is a corporate event space in NYC's Flatiron district that seats up to 60 guests with all-inclusive professional sound, lighting, and AV — no hidden vendor fees. Located at 873 Broadway Suite 408, this Made in NY certified creative institution provides Fulcrum Acoustics 4.2 surround sound, full professional lighting, a 75-inch 4K touchscreen for presentations, a prep kitchen, freight elevator access, and flexible configurations from theater-style to seated dinner — all under 13-foot ceilings with 9-foot windows. Unlike hotel ballrooms that charge per projector, per microphone, and per hour of "tech support," we include every piece of production equipment in a single transparent rate, with an on-site A/V specialist who's been producing events for 30+ years.
The corporate event landscape shifted after 2020 and it isn't shifting back. The 500-person conference in a cavernous hall — half the audience checking email while a distant speaker drones — is no longer the default. Smaller corporate gatherings generate higher attendee satisfaction, stronger networking, and better retention. When 30 people sit together with professional sound that lets every voice carry, the dynamic changes: people lean in, contribute, and remember.
The ROI is straightforward. A 25-person offsite at a hotel ballroom can run $8,000–$15,000 once you add room rental, F&B minimums, AV rental, technician fees, and the inevitable "resort fee." The same offsite here — sound, lighting, presentation tech, and technical support included — delivers a materially better experience at a fraction of the cost.
A Fulcrum Acoustics 4.2 surround system — the caliber found in professional recording studios — architecturally integrated into the room. Whether you have 15 people or 55, every seat receives clear, balanced audio. Presentations land. Panels flow. Video sounds the way it was produced.
A 75-inch 4K touchscreen eliminates the single most common corporate event frustration: the projector. No rental fees, no bulb burnout, no HDMI adapter scrambles. Full 4K in any lighting condition, with the room's 9-foot windows keeping natural light while every chart stays visible.
A full professional lighting system shifts the room from bright and focused for a 9 AM working session to warm and ambient for a 6 PM reception — same space, same day, completely different feel, no lighting vendor.
A completely private suite — not a partitioned ballroom, not a restaurant's "private room," not a glass-walled coworking conference room. For confidential board meetings, strategy sessions, and investor presentations, this is non-negotiable.
| Category | Union Square Loft | Typical Hotel Ballroom |
|---|---|---|
| Sound | Fulcrum 4.2 surround — included | Basic ceiling speakers; pro sound $500–$2,000 extra |
| Display | 75″ 4K touchscreen — included | Projector + screen rental: $300–$800 extra |
| Lighting | Full lighting system — included | Fluorescent overheads; pro lighting $1,000+ extra |
| Privacy | Completely private suite | Partitioned or shared floor |
| Catering | Any caterer, prep kitchen, BYO alcohol, no corkage | In-house required, $75–$150+ pp minimums |
| Price | One flat all-in fee by day. No hidden fees. | Room + AV + catering min + service charge + tax + fees |
| Booking | One flat fee covers venue + all production | $5,000–$25,000+ all-in |
| Tech support | Carlos Montoya, A/V specialist for 30+ years, runs every event | Third-party "AV tech" at $100–$200/hr |
The total cost of a hotel ballroom event routinely reaches three to five times the quoted room rate once mandatory add-ons land. An all-inclusive room is materially more cost-effective for events under 60 people.
One flat fee for the day — up to 60 guests, six hours, everything included. No per-head math, no "base plus upgrades."
No service charge. No facility fee. No cleaning fee. A 50% deposit books and holds the date; the balance is due 14 days prior. Outside catering and alcohol welcome with no corkage. The price quoted is the price paid.
Most venues assign a "coordinator" who unlocks the door and hands you a laminated card for the projector. Union Square Loft is different because it was built by someone who spent 30+ years solving the exact technical problems corporate events face. Carlos Montoya — A/V specialist for 30+ years, former TEDx Bushwick executive producer — is on site for your event: sound check, lighting config, presentation feed, transitions between speakers and segments. That level of technical support simply isn't available at traditional venues at any price, let alone included in the base rate.
One flat fee for the day, up to 60 guests, six hours, everything included: $2,000 off-peak (Sun–Thu), $3,000 standard (Fri/Sun), $4,500 peak Saturday. Sound, lighting, the 75-inch 4K touchscreen, furniture, and on-site A/V support are all in the rate. No service charge, no facility fee, no cleaning fee.
Yes. Any caterer is welcome, there is a prep kitchen on site, and you can bring your own alcohol with no corkage fee.
Yes. Suite 408 at 873 Broadway is a completely private suite — not a partitioned ballroom, not a restaurant's private room, not a glass-walled coworking conference room. The room is yours alone for the duration of the booking.
Yes. The Remote Producer Feed add-on ($100/session) delivers broadcast-quality audio and screen to remote attendees over Zoom or any conferencing platform, with in-person capacity up to 45 theater-style.
A 50% deposit books and holds the date; the balance is due 14 days prior to the event. The price quoted is the price paid.
We respond within two business hours with availability and an all-in quote.
You show up with your idea. Everything else is already here.